• Words by Sonia

Business Adventures


It’s been a while since my last post... well, that’s not accurate, it’s been 6 months, half year is fairly more than a while! In the last 6 months many things have been going on my business. Since I decided to start re-branding, to release a new collection, and to create a new website many changes have been shaping my business to a different pathway. Now you bet I’ve been busy... oh golly I have!

My friend and content coach Jo suggested me to write about what’s happening with my biz instead of going mute. I wasn’t sure if that would be of your interest, as it’s not a beauty related post. However I decided to go ahead and share with you a little bit of the “behind the scene”. Beauty is not just about natural cosmetic recipes, is also about heart and soul recipes, as alchemic beauty is the reflection of our inner.

Anyway, the point is that in this Aussie adventure I’ve got involved by motu propio (my own impulse) things may become really tricky considering I’m not a permanent resident yet, therefore not entitled to any business financial help AT ALL; I’m trying to learn fast how to swim in Aussie waters meaning that I’m new to the Australian market and its particularities - yes, European consumers market behaves differently; and I’m talking a new language to me, only for the last 3 years, and yes communication skills might scare the shit out of me in some situations. And sorry if I sound rude, but that’s one of the things you struggle with when you learn a new language, you’re never really sure if you’re using the right words or you’re going too far with them.

Despite all my fears and the obstacles I’m finding all along the way, I feel profoundly blessed. I’ve had since the beginning a very warm welcome in the country, personally and professionally; I’ve met the most wonderful, intelligent and hard